And In The Beginning There Was Porsche

Well, not exactly. Porsche isn't one of the oldestwas a developer of the most popular Mercedes
automakers in the world but they have certainlymodels in history, the SSK. His temperamental attitude
become on of the most prestigious and they havegot him in trouble with the higher ups in Mercedes and
been for quite some time. So when did the companyhe was released for not agreeing with their
begin?philosophies on engineering. He went out on his own
Some would say that the story begins when Maxand began a company he called Porsche A.G., which
Hoffman started importing the Porsche to the Unitedwas engineering and consulting firm based in Stuttgart.
States, of course that would be an American point ofOne of his key employees was his young son, Ferry
view. I say the story of Porsche begins with the birthwho was highly interested in racing cars and sports.
of its founder, Ferdinand Porsche who was born to aWhile working for the forerunner of Audi, then known
tinsmith in the village of Haffersdorf, Germany in 1875.as Auto Union, they developed the Front, which was
Ferdinand showed his genius at an early age, wiring histhe first front wheel drive car. Then they dazzled the
family's home for electricity at the age of eighteen. Hecompany and the rest of the automotive world with
hadn't yet displayed the incredibly disciplined engineeringtheir mid-engine Grand Prix racers and super charged
skills that he would eventually found a company on.V-12 and V-16 motors that won the majority of racing
Sometimes you will see the term "Doctor" added to histitles in Europe along with Mercedes for almost ten
name, although his only formal education in technicalyears.
engineering was as a part time student in Vienna,Many people don't realize that is was Ferdinand
Austria.Porsche who engineered the design that would
Seven years later, at 25, he had begun designingbecome the VW Beetle. He had created prototypes
automobiles with his first design accepted by afor NSU and Zundapp but became dissatisfied with
company in Vienna by the name of Lohner & Co.their not moving on to build the designs so he allowed
For the next two decades Ferdinand was an engineerthe German government to buy the plans. Afterwards,
with all of the big players of the day in the Germanhe directed the building of a factory to build the vehicle
automotive industry and was responsible for designinghe called the Type 60, which became the Beetle.
at least a dozen of the most important vehicles inIt was after WWII that Porsche began making vehicles
automotive history, at least from a technical standpoint.that carried his nameplate and made him a household
While working for the renowned Mercedes Benz, hename all over the world.