Car Value Chain Development Strategy And Model

   1, Opportunities and Challengescondition for the car industry. To this end, establishment
Car car products industry value chain, from concept toof a "vehicle insurance risk information system" to
design, research and development, through the variousachieve insurance, and traffic control departments of
stages of processing, finished goods sent totwo vehicle information, accident information, and
consumers, and continue to provide services in ainsurance claims data, such as sharing of information,
dynamic process. The convergence of the globaleither to eliminate the risk of asymmetric information,
automotive market, domestic market demand high,but also can effectively control operational risks.
both for China's auto industry a rare opportunity forFormulation and implementation as soon as possible
development, but also a more serious challenge."car insurance fund system", in the car insurance
China's car industry, such as in the existing basis toindustry to introduce competition mechanism, the
improve and extend its industrial chain, the ability toimplementation rate of liberalization, so that our car
develop into a highly upgraded industrial clusters can beinsurance industry really grow.
embedded in the global automotive industry chain and3, the car industry value chain to explore development
upgrade the whole industry to deal with externalmodels
challenges.In addition to strengthening and improving the national
   2, to promote the development of car industrycar industry value chain, all related sectors and
value chain, countermeasurespromote the development of China's car industry value
Strengthen the car parts industrychain, but also should be on the overall development of
China's car parts industry should be universal, modular,China's car industry to take a unique development
electronic products, products, environmental protection,strategies and development model.
light weight and so the direction of development,Actively construct the ecological value chain of China's
including: (1) changes in competitive strategy, thecar industry
formation of comparative advantage. Relies on carThe formation of China's car industry-specific
components have the potential product, through capitalvalue-chain system, stimulating the interaction of
works, complementary advantages, powerful alliances,industries and enterprises to promote the car industry.
as soon as possible the composition of a group ofSpecifically include: (1) within the extension. The use of
system development, production, and supportingvalue-added technologies to strengthen existing forms
capacity, for the two markets, car parts enterpriseof services to improve competitiveness. (2) The
groups, the early formation of an international thevertical extension. Car after-sales service that is an
competitiveness of leading parts suppliers.extension of the value chain. According to expert
   (2) distinguish between different circumstances,calculations, by 2010 to maintain the amount of China's
select the appropriate strategy. Already havecar ~ 84.31 million in 6650 between the car industry,
competitive products to expand the production scalestrong growth in after-market car brought to a huge
to economies of scale; right uncompetitive parts, toroom for development. (3) cross-extend. The cars and
increase capital investment in technology developmentother services for systems integration, package,
efforts to achieve synchronous development with theproviding customers with a complete service package,
vehicle. (3) changes in organizational forms, to modeland thus enhance the overall consumption function. (4)
updates. From the change in vertically integrated carspread to an extension. From the cars on behalf of
industry, the situation start to break the vehicle verticalthe lifestyle and culture as a start to strengthen the
integration between enterprises of productionrelevant service areas to develop and development.
organization forms to promote their businesses andStrengthen the industrial chain related businesses,
vehicle parts and components between thestrategic alliances
independent and spin-off companies to realize theThe car industry and its related industries existed
supply of parts enterprises modules.between the resources, products and services,
Accelerate the development of car electronicsinterdependence, this is bound to a strategic alliance for
industrythe car companies to create favorable conditions. This
In order to further promote the industrial chain ofstrategic alliance is competition in the pursuit of
China's modern cars the establishment andcooperation, the joint parties is not a takeover or
development, should accelerate the development ofmerger of the relationship, but rather complementary
car electronics industry, including: (1) strengthen theways of cooperation, either to establish R & D
strategic alliance to promote industrial integration. Carstrategic alliances can also create a procurement
e-business should be actively from the industry, a highstrategic alliances with multinational companies can also
degree of integration with the car manufacturers tobe formed a strategic alliance to form a "win-win",
form a stable, reasonable technology-sharing"win-win" the interests of the community, to achieve
mechanism, the establishment of strategic cooperativethe overall industrial structure, upgrade cars, and
relations. At the same time, car manufacturers shouldsubstantially upgrade the industry chain, each
use its more powerful capabilities of technology andenterprise's competitiveness.
capital to build their own car electronics R & DConstruction of an international competitive advantage,
platforms. (2) technology platform to accelerate theindustry clusters
building of car electronics industry. The technicalInternationally, the cars are basically industrial cluster
universities and research institutes with closearound one or more automobile assembly plant for
co-operation, joint innovation, by leaps and bounds toparts and components together with other related
speed up the industrialization of car electronic products.businesses gradually formed. Such clusters can
Positive developments in the financial industry Carsproduce and release a cluster effect, access to
Actively develop the car finance industry, promotingexternal economic advantages, which help to improve
China's automobile industry chain development andthe industry's competitive advantage. But our country
improvement, including: (1) sedan financial business withhas not in the strict sense of the car industry clusters,
the traditional separation of banking business. In thisonly some of the geographical concentration of
way, can promote the professionalization of financialproduction. In view of this, may take the following three
services, cars will be big this industry is also in line withkinds of ways to promote China's automotive industry
Bank of the direction of the ongoing transformation ofcluster to speed up the formation and development,
the group. (2) strengthening the banking and specializedincluding: the geographical concentration of enterprises
financial institutions and insurance companies carsthrough the car, and constantly improve the
cooperation between the complementary advantages.aggregation effect; the promotion of car companies
Banks, funds, payment and settlement, credit cards,and the cooperation between the relevant units to
outlets, but the apparent lack of specialization; thestrengthen joint action effects; to strengthen
professional bodies have marketing experience, andnecessary for system construction, formation and
manufacturers closely associated with the interests ofeffect of the release of the system.
advantages, but lack of funds; to the advantages ofSpeed up the integration into the international car
combining the two, what they need, to achieve win-winindustry value chain
situation.Changed from the previous configuration the car
Efforts to regulate car rental serviceindustry value chain, confined to a region or country
Take the large-scale operation of the road, form a"self-style" ideas and methods, phased and gradual
highly efficient inter-regional service network clusters,integration into the car industry, global procurement,
as soon as possible disorder of China's car rentalmanufacturing, sales, R & D system, the rational
service development situation, including: (1) off-site alsouse of domestic and international markets, two kinds
vehicles, network operators. Off-site leasingof resources.
companies out of the car so that competition in smallInclude: (1) increase the level of cooperation.
markets, big business, also reduced the cost ofCompletely changed from the previous "market for
consumer spending. (2) uniform standards, andtechnology" strategy and tactics, and gradually improve
standardize management. Through the establishmentChina's car companies and foreign multinationals,
of industry associations or federation, unified industrylow-level and low-level cooperation. (2) to accelerate
standards, improve the market environment, regulateindustrial upgrading and a phased transition to the
competition, industry, the reduction of social waste ofhigh-end industrial value-added chain, and gradually
resources. (3) focus on the integration of the tourismrealize the value chain development strategy of
industry. With the rise of tourism, holiday rental ownersphased escalation of the recent emphasis on
were growing car rental companies that undoubtedlyimproving production efficiency, establish an efficient
provided a broad space for development.scale of production as the goal, as soon as possible to
Improve the automobile insurance industryachieve economies of scale; long-term in order to
The healthy development of the motor insuranceenhance product development capacity, increase the
industry is to establish a perfect chain, an importanttechnological competitiveness as the goal.